Customer Gathering

Focus on 1-3 Products / Services

Fortune has a wide variety of products and services from which to choose. We recommend that you choose 1-3 products or services on which you will focus and offer your initial customers. Remember, you do not have to know everything about every product and service before you gather Customers. The best way to learn about the Products & Services is to go to your Office Assistant and click on each one. Choose the products or services that you think will be the easiest for you to offer and begin with those. If you learn about a few products & services at first, it will make it easier and faster for you to gather your customers. After you have gathered customers for the first few services you have chosen, then you can add a couple more to your repertoire of offerings. Continue doing this until you become confident offering all of the products & services to anyone. Also remember the best way to learn is by doing. This may be a little uncomfortable at first. We are all uncomfortable when we start anything new or different. Know that you are not alone, and your Team will help you if you have any difficulty. Just get started.

Gather your Customers Right Away

The most successful Fortune Reps gather their customers within the first few days after they have been trained. The faster you gather your customers the faster you will be earning residual income. Make sure you become your own Customer on any of the products or services that you would like to enjoy. This will give you a head start in your Customer gathering efforts. You will be the easiest Customer/s to gather. After you reach your Customer gathering goal, you will then focus on helping others reach their goals and build your long term residual income through this process.

Customer Gathering Approaches

Use a casual approach and just be you. Ask your Customer prospect to do you a favor and TRY the product/service, and make their own comparisons. The most important message to convey is your excitement about your new business. You are working toward__(insert your goal)________, and you would like their help. Your approach may go something like this….

	Intro: "Sally, I am really excited about a new business that I have started. It is going to help to reach my goal of early retirement. I am able to offer several Brand name products and services, but since I am just getting started I am looking for a few friends to help me and try my services. Can I PLEASE count on you? Will you be my loyal customer?”
	Response: “Well, what do I have to do?”
	Answer: “First, we will determine the services that you would like to have and then we can make a simple phone call or fill out an online form to sign you up. Please be my customer.”
	Response: “What is the catch?”
	Answer: “There is no catch. You will be helping me out just by trying my services. I will explain everything about the services that you need to know. Please be my customer.”
	Response: “What will it cost me?”
	Answer: “I will go over the pricing for each service that you think you may want. Our prices are very competitive and chances are that I will save you money. Plus, you get to do business with someone you know personally and help me reach my dream. The product/services that I would like for you to try are… (insert your focus product/services)

Your Contact List

One of you key Assets in this business will be your contact list.

I. Build Your List

Make a List of Everyone you know. Don’t Prejudge anyone. Every business starts with a business plan and Fortune is no different. The first step in your
business plan is to develop a contact list. Make a list of everyone you know. Try to list as many names as possible. Just brainstorm at this point and DO NOT PREJUDGE! The following are examples of sources to use in order to jog your memory:

Christmas Card List
Wedding Invitation List
Yellow Pages
Maps
Yearbooks

Church groups
Social organizations
People from whom you buy
People from your past
Friends & family

{TODO : memory Joggers }

II. Apply the 3 Check Mark System

You will now apply a three check mark system to sort Manager prospects from customers. Apply these checks to each name on your list individually. You will go through your entire list three times.

Put a check mark by anyone on your list that is a "people person" (someone who is friendly, positive, and social…).
Put a check mark by those people who may want a better way of life (better home, better car, more time and money…).
Put a check mark by those people who are open-minded and with whom you have influence (people who will listen to you).

					STAR HIGH PRIORITY PROSPECT
					POTENTIAL MANAGER PROSPECT
					CUSTOMER

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